> [!cite]- Metadata > 2025-05-06 21:39 > Status: #secondary #article > Tags: [[5 - Atlas/Tags/Fashion]] [[Concept]] [[5 - Atlas/Tags/Worldbuilding]] `Read Time: 35s` In the vast history of the Comme des Garçons in universe, 1969 marked the metaphorical Big Bang, when a young Kawakubo launched her debut line in Tokyo. Spurred by a disinterest in what was commercially available at the time, Kawakubo’s goal with the label was not only to make a living but to do so by creating garments she actually liked. Comme des Garçons Co. Ltd. = "like the boys" | It was initially exclusively geared towards women --- ### **References** [A Comprehensive Guide to the Comme Universe | Grailed](https://www.grailed.com/drycleanonly/comme-des-garcons-brand-guide) [Rei Kawakubo | Biography, Fashion, Clothes, Collections, & Facts | Britannica](https://www.britannica.com/biography/Rei-Kawakubo) [Rei Kawakubo/Comme des Garçons: Art of the In-Between | The Metropolitan Museum of Art](https://www.metmuseum.org/exhibitions/listings/2017/rei-kawakubo) [Comme des Garçons’ Most Jaw-Dropping Moments: From Lumps to Nikes | Observer](https://observer.com/2017/04/comme-des-garcons-most-jaw-dropping-moments-from-lumps-to-nikes/)